Fresh Plaza recently posted an article announcing Chiquita Brands and Amcor Flexibles winning first prize in the coveted UK Packaging Awards, “Flexible Pack of the Year” category, with Chiquita Super Crunchy Fruit Chips—a convenient single-serve snack made from 100-percent naturally dried fruits.
In the article from Fresh Plaza, Claudio Finol, packaging manager, Chiquita Brands stated, “When developing Super Crunchy Chips, we knew that to make a real impact in the rapidly growing ‘Food-to-go market,’ the brand had to be supported by a new packaging format, which would enhance the customer experience and communicate the new product offering, thanks to its shelf standout. Amcor PushPop has proven to be the perfect choice.”
As an innovative, patented stand-up pack with an easy opening system, Amcor PushPop does not affect barrier integrity. Consumers simply push in the perforation on the top side and pop the pack wide open. The Amcor PushPop is guaranteed optimal in-store display with its printable surface and its shelf stackable surface.
“Amcor PushPop met all of Chiquita’s needs and more. The multilayer pack protects the fruit and the integrity of the chips as well as the nutritional value. Amcor PushPop is very convenient and also fun to use. The positive launch results encouraged us to enter the UK Packaging Awards together,” David Mayers, sales manager Fresh Produce, Amcor Flexibles Europe & Americas.