Mintel

Customer Engagement at IFT16

Food ingredient marketers know what it takes to have a successful trade show exhibit. Strong branding, the right messaging, customer engagement tactics, a well-designed booth space and a knowledgeable team are all essential to make a company’s trade show presence a successful one. And the best gauge of how well all these pieces are working …

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2016 Top Food Trends Roundup

The end of the year is the time for annual food trend predictions for all of us in the food ingredient industry. We look at research to find out what new flavors will be seasoning our food. We pour over market trends to find out the new directions foodservice will be heading. And we study …

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2016 Consumer Food Trends Roundup

With 2015 coming to an end, it’s that time to look ahead at what next year’s trends will bring. One thing is certain, consumers seeking food adventures for their taste buds is a trend that is here to stay and is a theme we’re seeing across several trend forecasts. In a recent report from Packaged …

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2015 Flavor Trends Roundup

According to the Innovation on the Menu: Flavor Trends report published by market research firm, Mintel, 62% of millennials and 56% of U.S. adults identify as adventurous eaters, with 82% of consumers stating they were willing to try new flavors. This interest in the bold and unexpected permeates a variety of 2015 flavor-trend predictions with …

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