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Make Holiday-themed POS: Help Your Customers Increase Sales

A reoccurring theme throughout our blogs is educating your customers, and giving them the tools and information to fully benefit from your products. Sweet Street Desserts—a gourmet dessert distributor—has dedicated an entire portion of its site to its customers, offering product information, new and featured products, merchandising tools and much more. And now, with graduation […]

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Caravan Ingredient’s New and Improved Website

Caravan Ingredients—a leading provider of functional food ingredients, nutritional supplements and baking supplies—has just launched a new website. From the high quality images to its product search, this new site has all of the components to properly inform Caravan’s customers of its product offerings and capabilities. In addition to, the site also features how-to baking videos and

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National Honey Board’s Baking Site

At the 2010 International Baking Industry Exposition, the National Honey Board promoted its baking website—BakingWithHoney.com. The site is filled with tips on how honey can be used for a variety of new product ideas, and provides the latest technical information on how honey improves bakery foods’ flavor profiles and processing attributes. Visitors can view recent

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New Website for Solae

2010 was a big year for Solae—a world-leader in developing soy-based technologies and products—with its launch of a new website. Solae’s new site incorporates a fresh design, a robust search tool, consumer-friendly nutrition information and highlighted features on the homepage. Solae has, and will continue to, integrate additional enhancements, such as a customer resource center,

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Association Marketing at its Finest

Food ingredient national and regional association and board websites have come a long way. Not too long ago, these websites were not visually appealing, were mostly text based and were certainly not user friendly. As of late, it seems that associations are investing more dollars into marketing and are driving traffic to their sites through

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